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Facebook Ad Video Hack: Re-Marketing Like a Pro!

I'm going to teach you a Facebook advertising hack, in a blog post that's under 200 words long. Make a great video (see this video) Make an appropriate audience for the video using look-a-like audience, interests, location etc. Run an advert using the Video Views objective targeting this audience Select ThruPlay as the optimisation for ad delivery Run the advert over a month with a big budget behind it (needs to get 100,000 or more video views) Once advert is completed, create a new custom audience based on the Facebook source video Select 'People who have watched at least 75% [...]

By |2020-02-08T13:05:22+00:00February 4th, 2020|

Sharing Audiences: Facebook Personal and Business ad accounts

From time to time, Facebook's advertising platform has a way of completely pissing you off. For me, it was today, when I finally thought I'd solved the problem of sharing the Facebook Pixel associated with a personal ad account that I am admin of with a business manager account that I am also admin of. Now, you may ask why? I recently took on a new client who had an individual working with him in the past doing his social media marketing for him. Unfortunately, the guy didn't have a clue what he was doing, and created the Facebook pixel [...]

By |2020-03-25T17:35:55+00:00February 3rd, 2020|
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