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Welcome to smma.blog where you'll learn how to run a successful Social Media Marketing Agency.

How to Add a Payment Method to your Facebook Ad account in 5 Simple Steps

Looking to add a payment method to your Facebook ad account but can't figure out how to do it? It's easy, but Facebook docs make it overly complicated to find out! Step #1 Visit business.facebook.com and you'll be taken to the business manager account(s) that you're associated with. From here, you'll either need to click on the business you need to set up payments for, or if you're already on that business because it's the only one you currently manage, you can go to Step #2.   Step #2 Click the big blue 'Business Settings' button at the top right [...]

By |2020-07-28T11:09:02+01:00July 28th, 2020|

The 7 Best Social Media Marketing Tools 2020

Finding the right Social Media Marketing tools is a challenge. You end up learning the ins and outs of each tool before realising it isn't working as you expected. Somehow it's costing you more time and money than it's saving! Trust me, I've been there. That's why I've compiled a list of the 7 best paid social media marketing tools I use on a daily basis. Posting on social media and creating ads is one of the most time-consuming things in the beginning stages of running a social media marketing agency. Let's put aside running the actual business for a [...]

By |2020-07-03T21:54:28+01:00July 3rd, 2020|

5 Reasons To Use The Freetrade App For UK Investing (2020)

Freetrade is a relatively new mobile app to the UK investing scene. The company, Freetrade Ltd, was co-founded by Adam Dodds and Davide Fioranelli and was incorporated in September 2015. The app, however, was officially launched on iOS in 2018 and on Android in 2019. Dodds previously worked at KPMG in corporate finance, specialising in mergers and acquisitions, as did Fioranelli. This meant the co-founders had already developed skills in seeking and managing investment. Their established network from their previous role was the perfect springboard, and so, Freetrade was born. Freetrade gained significant traction from the get-go accumulating hundreds of [...]

By |2020-07-03T22:44:42+01:00June 29th, 2020|

Build a Web Application from Scratch: Step by Step Process

So you've decided to build a web application. What next? Well.. Here's how I would start from the ground up. Building a web application is no small feat, even if it's something small. If you're starting from a blank canvas and creating the codebase from nothing, as opposed to using a boilerplate, then you've got your work cut out. Let me show you the steps I'd take to building a web application. 1. Choose your stack Once you've figured out a stack you can decide whether or not to build out everything from scratch to have more granular control of [...]

By |2020-07-01T08:44:07+01:00June 27th, 2020|

How a Social Media Marketing Agency Works

Why would someone pay you to do their social media marketing? Let's take a step back and look at what services you can provide. From my own personal experience, a social media marketing agency can provide a massive range of services including: Influencer Marketing Social Media Posts Social Media Advertising Community / Group Management Photography & Videography Content Post-Production Graphic Design Account Management Conversion Tracking Tag / Pixel Management & Installation Retargeting Campaigns The list goes on... As the saying goes, "Jack of all trades, master of none". Try to specialise in one or two valuable services and get extremely [...]

By |2020-06-27T18:53:00+01:00June 27th, 2020|

The Definitive 2020 Guide to Facebook’s Business Manager

If there's one thing you need to get right with a social media marketing agency, it's the Facebook Ads Manager. This is the bee's knees, the dog's bollox, the cat's miaow of generating new business on social. It is one of the most important tools for promoting your products or services in 2020. But don't just listen to me, look at what the data says. Simply put, Facebook makes billions from us advertisers every single year - so let's try and take a share of the juicy profit! In this guide I'll teach you what to do as well as [...]

By |2020-06-27T18:55:08+01:00June 20th, 2020|

How I Started A Social Media Marketing Agency

So you want to start a social media marketing agency... Well, you've come to the right place. In 2017, my business partner and I registered a company. We already knew the business model worked well because we had 2 clients before we incorporated the company paying us roughly £1,000 per month. Fortunately, we were both still at University so we didn't need to worry about paying rent or bills as the government had that covered. I had started coding a few years prior because I wanted to know how to make a website for my company. I knew I wanted [...]

By |2020-06-27T18:56:36+01:00June 14th, 2020|

All the things you need to get right with Prisma

This post is for me, so I can reflect and find out exactly what I need in place when I finally push the beta version of an app into production. I've talked about my stack before in previous posts, but here it is again for context: Frontend: React (Next.js), Apollo Client Backend: Prisma, GraphQL-Yoga Database: MongoDB There are a few things you need to make sure you do when in production with this set up. All versions of Prisma need to be the same Docker image Prisma version must match that of the above Prisma version Prisma CLI (prisma-client-lib) version [...]

By |2020-06-08T21:13:21+01:00June 8th, 2020|

Stripe vs GoCardless

I'd like to make a few points before you read any further: The topic of this blog post is the Stripe & GoCardless API (Node.js / React) This blog assumes you have intermediate knowledge of JavaScript / React I will be discussing the pros and cons of the API service that each provider offers The specific sub-topic I will be discussing is checkouts and subscriptions This is my opinion after my implementing and using both APIs Introduction to the APIs Stripe and GoCardless are payment service providers that offer you a flexible way to manage your customer payments online. If [...]

By |2020-07-01T08:46:50+01:00May 23rd, 2020|